I became a Certified Bookkeeper in 2011. I had studied for 18 months and passed 5 exams in the process but didn’t have any clients until I attended a networking event, stood up for my 40 seconds elevator pitch, held an old crumpled Tesco carrier bag in the air and...
If you’re about to start your own business then getting leads from your website is essential then content marketing is the way. There isn’t anything new in the concept of using content to attract customers, but what’s new is that content is becoming...
Navigating the start-up journey
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